Packaging Topics. Logo. Annick & Yannick.

Switzerland holds the world record for the number of breweries per capita and craft beers are the aesthetic engine of the sector. This is why we have chosen to explore the visual world of this competitive and creative market in the second part of our Packaging Topics saga.

In Packaging Topics 2, “Design and craft beers, trends and favourites” (in French and German), we take a look at the visual characteristics of the sector. We listed the most important graphic trends, illustrated by examples from the Swiss brewing scene.